05:24
How to Present Ideas to Creative Director With Confidence
08:11
How to Brainstorm Hundreds of Ideas | Methods for Creative Concepting in Advertising
07:00
4 Characteristics of Good Advertising Copy | Intro to Creative Copywriting for Advertising
12:02
Frequently Asked Questions About Strategic Insights | For Advertising Creatives
13:56
How to Find Strategic Insights | Tips for researching & identifying strong insights for advertising
10:34
What Are Strategic Insights | Observations vs Insights | How to Avoid Bad Creative Insights
03:44
The Mindset of a Successful Advertising Copywriter | Things you can do now to get better faster
05:54
Networking for Introverts | Tips for Making Connections at In-Person Events and Conferences
05:21
Intro to Concepting | How to Start Creative Concepts for Copywriters & Art Directors in Advertising
07:26
Intro to Copywriting for Advertising | What Creative Copywriting Is & What an Agency Copywriter Does
13:38
How I Got Started in Advertising | A Creative Director & Copywriter's Career Path
08:44
Intro to Creative Briefs | What they are and how Creatives can use them for advertising concepting
04:29
What Size Ad Agency is Right for You? | The difference between big and small agencies
04:10
How to Switch to a Career in Advertising | From another industry or without advertising experience
07:34
How to Choose Your Job in Advertising | Descriptions of positions in an advertising agency
05:50
How to Make an Advertising Portfolio / Where to Start and What Your Portfolio Should Have
04:11
How to Get Started in Advertising / The Basics You'll Need for a Career in the Advertising Industry
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About
Creative Director giving honest commentary on the advertising industry & an honest effort to help more folks discover a career in it.
I'm here to share the things I wish I knew when I was first getting started in the industry, talk about and analyze ad campaigns, and let you in on the day-to-day life of a CD and copywriter in advertising.
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